The big, brand, taste test!

Published on 28.10.16

We challenged our year two students to identify their prefered brands while blind folded, students were investigating the lifestlye and aspirational values that consumers attach to brands. We used premium, mid range and value tomato ketchup products along with Coca Cola and Pepsi Cola taste testing. Jodie taking the big, brand taste test. Innes Jones

We challenged our year two students to identify their prefered brands while blind folded, students were investigating the lifestlye and aspirational values that consumers attach to brands. We used premium, mid range and value tomato ketchup products along with Coca Cola and Pepsi Cola taste testing.

brandt2.jpg

Jodie taking the big, brand taste test.

Innes Jones
Course Leader BA (Hons) Graphic & Media design

More information on the BA (Hons) Graphic & Media design course

More information on the BA (Hons) Graphic & Media design top-up course