Course Overview

with Heidi Chamberlain-Jones
Advertising is expensive and it’s easy to fritter away lots of money on ‘last minute deals’ that don’t yield results. But done properly, it is an essential and effective way to generate business. This workshop shows you how to choose the right advertising avenues with a better understanding of different promotional media, the difference between advertising and general marketing, how to create great looking adverts that work, how to assess and manage your advertising budget and value for money.

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For more information please contact The Short Course team by email, or call 01432 845302.